iPhone 17e

Consumer
Product Page

Business
Product Page

The Prompt:
Create a primary Consumer version of all deliverables (including this Product Page), and a secondary version that is more geared towards Enterprise and Small Business demographics.

The Approach:
Producers were keen on matching content where possible, only updating specific messaging from Consumer to Business where applicable.

My Role:
I led both art and production direction for the Business version of this deliverable, while simultaneously guiding the team for the Primary version as well.

The Final Result:
We successfully launched the product for both the Consumer and Business demographics.